Toggle navigation Load unfinished survey Resume later default Caution: JavaScript execution is disabled in your browser or for this website. You may not be able to answer all questions in this survey. Please, verify your browser parameters. (This question is mandatory) 1. Thinking about the claim overall, which of the following best describes your feelings about it? Like it very much Like it somewhat Feel neutral about it Dislike it somewhat Dislike it very much (This question is mandatory) 2. How unique is the claim? Extremely unique Very unique Somewhat unique Not so unique Not at all unique (This question is mandatory) 3. How believable is the claim? Extremely believable Very believable Somewhat believable Not so believable Not at all believable (This question is mandatory) 4. How different is the claim from existing claims? Extremely different Very different Somewhat different Not so different Not at all different (This question is mandatory) 5. Does the claim provide too much information, too little information, or the right amount of information? Much too much information Somewhat too much information About the right amount of information Somewhat too little information Much too little information (This question is mandatory) 6. How relevant is the claim to your wants and needs? Extremely relevant Very relevant Somewhat relevant Not so relevant Not at all relevant (This question is mandatory) 7. If the product were available today, how likely would you be to buy the product based on the claim? Extremely likely Very likely Somewhat likely Not so likely Not at all likely 8. In your own words, what is the main message of the claim? Submit Load unfinished survey Resume later Please confirm you want to clear your response? Exit and clear survey ×